MochiThings LLC is an online stationery brand that creates cute and functional products for clients.
Insight: MochiThings wishes to keep distribution of their products online only. Their current web layout doesn’t market them as the cute and functional brand they’re marketing themselves to be.
Outcome: Created an online experience that encourages users to purchase products without resorting to partnerships with retail.
Company Name: MochiThings LLC
Product: Webpage Design/ Subscription UI
Role: UX researcher and UI prototyping
Target audience: Stationery Enthusiast
MochiThings wishes to keep their purches of their product to their online store limiting the purchase of their products
MochiThing's website does not align with their slogan of having cute and functional product leaving a sense of confusion as to what products are actually featured
On the current webpages, there is indication to the brand's colors which are barely used
To create a unique user experience for their website, I have created a subscription box bundle for their products. these webpages allow for the user to see a variety of product that the company is selling in a bundle on a monthly bases. Thus allows for their customers to opt into products that haven't been featured
These webpages have also been redesigned in their company's brand color to showcase the cute and functional personality that they wish to establish to their audience
Stay true to the original developer's design while showcasing more of their brand's personality.
UX Design Process
To convey how cute and functional nothings products are, their Mochiboxes have their ow unique packaging molded after their mascot.